In light of the Bank of Botswana (BoB)'s pursuit of monetary easing (reducing the benchmark interest rates by 150 basis points)easing price pressures and new Q1 2013 sales data from the Central Statistics Office, BMI estimates that passenger vehicles sales came in at 28,393 in 2013. However, passenger vehicles will continue to be the worst performing segment as consumers face price pressure from persistent inflation, fuel subsidies and rises in passenger vehicle prices.

BMI Industry View 7

SWOT 8

Political 9

Economic 10

Business Environment 11

Industry Forecast 12

      Table: Botswana - Vehicle Sales, 2010-2017 12

Macroeconomic Forecasts 18

Economic Analysis 18

Industry Risk Reward Ratings 23

Africa - Risk/Reward Ratings 23

      Table: Autos Risk/Reward Ratings Sub-Saharan Africa 26

Competitive Landscape 27

Company Profile 32

Company Monitor 32

      Made In Africa 33

      Hands-On Approach 35

Regional Overview 36

Automotive: Asian Brands Target First Mover Advantage 36

      Sometimes It's Who You Know 36

      A Matter Of Price 38

      Cars May Take Longer 39

Global Industry Overview 41

Global Overview 41

Demographic Forecast 45

      Table: Botswana's Population By Age Group, 1990-2020 ('000) 46

      Table: Botswana's Population By Age Group, 1990-2020 (% of total) 47

      Table: Botswana's Key Population Ratios, 1990-2020 48

      Table: Botswana's Rural And Urban Population, 1990-2020 48

Methodology 49

Industry Forecasts 49

Sector Specific Methodology 50

Sources 50

Risk Reward Rating Methodology 51

Sector Specific Methodology 52

      Table: Automotives Risk Reward Ratings Indicators 52

      Table: Weighting Of Indicators 53

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