The popularity of mobile telephony has increased rapidly in the past decade. Mobile penetration in New Zealand is already high, with an estimated 129.8 mobile-phone subscriptions for every 100 people in 2014. Penetration rates will continue to rise in the medium term, albeit more slowly as the market becomes more saturated. The spread of smartphones represents a key growth area.
We forecast that there will be 143 mobile subscriptions for every 100 people by 2019. New products and increasingly sophisticated services will continue to be rolled out, which is likely to cause a rise in the level of competition. However, the number of network providers (currently numbering three) is set to remain limited, owing in large part to the high cost of entering the market. Total investment in the telecoms sector reached an estimated US$1.15bn in 2013.

Telecommunications report 2

Mobile 2

Fixed 3

Internet 4

Industry publishing schedule 7

中国科学技术信息研究所